Teatro Petruzzelli
Description
From the study of Teatro Petruzzelli’s history comes a visual identity that places the stage at its core — a symbolic space where artist and audience connect. The logo captures the view of the auditorium from the stage, evoking the emotion and magic that come to life each night within the theatre. A narrative choice that celebrates Petruzzelli’s uniqueness and its powerful expressive essence.
Client
Teatro Petruzzelli
Year
2024
Category
Brand identity and social
Credits
Martydax
BRAND IDENTITY
The logo represents the perspective of a spectator admiring the auditorium from the stage. It’s a symbol of unity and emotion that captures the very essence of Teatro Petruzzelli, making it unique among theatres. The logo’s colors recall the external plaster of the theatre’s façade, while also evoking the magical atmosphere that arises when the lights dim and the stage comes alive. They are a vibrant tribute to the beauty and power of art, which finds its highest expression within the walls of Teatro Petruzzelli.
